The beauty and wellness industry has grown rapidly in recent years, with estheticians playing a central role in helping clients achieve healthier, more radiant skin. From facials and hair removal to advanced machine-based treatments, estheticians provide a wide range of services that combine relaxation with visible results. But when it comes to client demand, what is the most popular esthetician service today?
The Rise of Skin Care as Self-Care
Skincare is no longer seen as a luxury—it’s part of many people’s self-care routine. According to industry surveys, more than 60% of spa-goers book appointments specifically for skin treatments. The reason is clear: healthy, glowing skin is not only a beauty standard but also a confidence booster.
Among all esthetic services, facials remain the most popular worldwide. Whether it’s a deep-cleansing facial, anti-aging treatment, or hydrating mask session, facials provide immediate improvements while also addressing long-term skin concerns.
Why Facials Lead the Market
Customizable Treatments – Facials can be adapted to each client’s skin type (oily, dry, sensitive, or combination). This flexibility makes them universally appealing.
Visible Results – Clients often see instant improvements in hydration, texture, and brightness.
Relaxation Factor – Unlike medical treatments, facials often include massage techniques that help relieve stress.
Preventive Care – Regular facials help delay signs of aging and prevent skin issues like acne or pigmentation.
Because of these factors, many first-time spa clients start with facials and then explore more advanced treatments.
Other Popular Esthetician Services
While facials top the list, estheticians also see high demand for:
Hair Removal Treatments – Waxing and laser hair removal are staples in most esthetic practices.
Anti-Aging Treatments – Services like microdermabrasion, cascas químicas, and HIFU (Ultrassom focado de alta intensidade) are increasingly popular among clients in their 30s and beyond.
Contorno do corpo & Redução de celulite – With the rise of non-invasive technologies, treatments like VelaShape, cryotherapy, and EMSlim are sought-after alternatives to surgery.
Acne Treatments – Many teens and adults turn to estheticians for specialized acne facials and light therapy.
How Beauty Equipment Elevates Esthetician Services
Traditional facials will always have their place, but modern estheticians are turning to advanced beauty equipment to meet growing client expectations. Devices allow for:
More effective results compared to manual treatments
Faster treatment times (essential for busy clients)
Broader service menus, helping spas stand out in a competitive market
Professional Beauty Equipment for Estheticians
No Shefmon Beauty, we supply professional-grade machines designed to help estheticians expand their offerings and attract more clients. Some of our most popular devices include:
Máquinas Hifu – For non-surgical skin tightening and wrinkle reduction.
Máquinas de remoção de cabelo a laser – Offering clients long-lasting smoothness with advanced diode technology.
Máquinas faciais Hydra – Combining cleansing, hidratação, and rejuvenation in one system.
Máquinas de criolipólise – Non-invasive fat freezing treatments for body contouring.
Máquinas de terapia com ondas de choque – For cellulite reduction and physiotherapy applications.
These machines not only improve client satisfaction but also generate higher revenue per session, making them a smart investment for estheticians and spa owners.
Pensamentos finais
The most popular esthetician service continues to be faciais, thanks to their universal appeal, instant results, and relaxing experience. No entanto, the future of esthetics lies in combining traditional skincare with advanced technologies. By integrating professional equipment such as HIFU, Laser de diodo, and hydra facial systems, estheticians can expand their service menus, atrair mais clientes, and stay competitive in the booming beauty industry.
👉 If you’re an esthetician or spa owner looking to upgrade your services, explore SHEFMON Beauty’s professional equipment collection and discover how the right tools can transform your business.
